Latest Posts Under: Online Business

by BSO on March 7, 2023

Websites For Businesses

Businesses, not the megaliths, but the small neighborhood retail outlets and one-man consultancies, no longer shy away from Websites. So, Does Your Business Need A Website?

But Does It?

Businesses and Websites now go hand in hand. But why is this? Some of the reasons are discussed below:

Encouragement: A business website is a dynamic Ad, a Flag in the winds of Commerce. Making a businessman’s contact information easily available, goes a long way in drumming up fresh business. In fact, the contact information can appear in the header or footer (or both) on every page. To protect the business email from spam, website builders, now-a-days, create contact forms which help to establish a close and direct contact between buyer and seller. This encouragement often works where a static Ad does not.

Display: A businessman’s best reviews and testimonials are his true assets. But there’s often very little opportunity to display his assets to his potential customers. Displaying these prominently on a website is a great way to win social acceptance, not only for the products, but also for the businessman himself. Not just the best customer reviews, but also articles in newspapers or popular local blogs can be featured on the business website. This in turn creates an “Archive” for that business, so that even if third-party review sites are closed anytime in the future, the best reviews are still accessible.

Showcase: Products and services offered can be strongly showcased for immediate attention of potential customers. High quality photography, audio and even video can be combined on the website to attract large numbers of Visitors not to bounce, but to study the offers with close interest. “Walk in” views make the customer feel what it is like to be inside the premises itself, be it a Beauty Clinic, chic Boutique, or a fine dining Restaurant. Important information about products and services can be presented attractively and tastefully, to attract the right customer. Fingers can be pointed to specialties on offer. Often, where exclusive items are on offer, it is very important to attract the Right Customer, otherwise the total effort might be in vain. This is where Showcasing on a business website is so necessary for businesses, especially for small businesses with a small repertoire, and every item is important to the business.

New Customers: Businesses are not static financial entities, and need to run fast not to fall behind these days. While the current size of the business may fully satisfy the needs of modest and peace-loving neighborhood businessmen, it is in reality a dangerous attitude to have in business. Customer turnover is a natural phenomenon in any business, and shrinkage of customer base is a real possibility in these days of sharp competition. Google these days is the monolithic single window solution for such problems. This is one of the best ways to making a small to medium business visible to potential customers. The ranking system patented by Google ensures visibility, and a well optimized website can rank well for a variety of search terms. This will attract a steady stream of visitors to the particular website. Free SEO (Search Engine Optimization) Tools can make it easy to optimize the website, and some are friendly to beginners.

Looks professional: Customers feel reassured when their sellers have websites. Businessmen discover that having a website makes them look more professional and accomplished, and hence more reliable. This faith is then extended to their products and services, with excellent results for the business itself. The email as well as the business becomes ultimately branded, and that can only be good!

Google Maps: Integrating the Website with Google Maps helps interested visitors to find the physical location of the business. For businesses with premises or showrooms, nothing can be better than to have a map embedded directly onto the web page to attract potential customers.

Place in Industry: Particularly in the smaller or more traditional businesses, websites are not yet considered necessary. Anyone in that community will immediately stand out if they invest in a Website, and become automatically branded.

Ease of Creation: Almost anyone, with a modicum of training, can now establish their own website. Block Editors are in vogue, which help even the Beginner to drag and drop their way to a passably good website. And there’s always WordPress.

Long Term Success: The Internet is becoming even more vast every day. Over 59% of the Global Population , or 4.54 Billion people now use the Internet in some way or the other. Websites ensure visibility, and visibility is the key to long term success in Business.

Cheap At The Price: Websites are now extremely affordable, and pricing depends only on the features desired, not brand value.

Decision Time

Does Your Business Need A Website? The answer is Yes.…

by BSO on November 14, 2019

Online Businesses Worth Getting Into

If you search for online business ideas, you will be flooded with a lot of information. Every friend, relative and online portal will have individual opinions about it and it’s not unusual to be confused about it. Ultimately your dream business will always evade you not for a lack of idea but for so many ideas.

Don’t fall into this trap. We have covered you at such a crucial hour. Take a look at these best online business ideas and invest in these. And you won’t have to look back ever again.

Affiliate marketing is in

One of the best and perhaps easiest ways to make money online is affiliate marketing. This refers to someone who gets a commission for allowing other companies to sell their products through their portal. The best part about it is that you don’t have to put much effort and develop any product yourself and you can simply earn money by selling others’ products.

For example, Amazon has an affiliate marketing portal. Here you can sign up as an affiliate and start selling any company or individual’s products through a referral link. Once someone purchases the items, you will get a commission. The highest commission is 8%. Also remember that gardening and household are the best product to derive high commission.

Sell your brand

If you have a passion to do something new, then you may start your brand. Here you have to invest a few bucks during the initial phase to set the brand. You may create designs for books, t shirts, calendars, greeting cards, hats, bags and posters and start selling these through your portal. Once the brand gets higher visibility and reputation you can earn substantial amount from these. Some of the significant sites to sell products and earn some bucks are Lulu, Teespring, Zazzle etc.

Develop apps

App development is so much in trend because of its requirement and craze among several e marketers. Google app store and Apple store are filled with numerous apps and the number is increasing everyday. Leveraging such an audience and gaining some bucks is a great opportunity for the app developers. Take some time and develop an app. You may also take assistance from an app development company. Here you can earn bucks in two ways. Firstly, you may seek to develop app for other companies and start earning substantial amount. Or you may want to develop your own app and sell it in the market. Here you can sell the app and get the audience to use your app and make built in purchases. App development can seem intimidating or too large of a pursuit. Contrary to that attitude, there are so many niches, sub niches, and even micro niches in the app development space that allow for great profits. Many online entrepreneurs build multiple apps in multiple different niches and verticals. It may come as a surprise, but when it comes to app development the adult space is a very fertile testing ground for many internet entrepreneurs. Companies like Friend Finder Networks have built a large app empire stemming from their adultfriendfinder app. Startup companies start with adult apps like Local Sex App to test their success in the adult space because of the sheer amount of online traffic. They then transfer their successful strategies to other markets.

Sell domains

Buying and selling domains can be a good marketing strategy. You can leverage this opportunity. Initially it will take some time and investment but you can definitely get that money back i due time. You have to purchase a domain with registration price at a cheap price and then establish it as a reputed site. Then several companies or start-ups would like to buy your domain at a much higher price. So you can earn a substantial amount with this. You may try reputed sites like Sedo.co.uk, Afternic.com, or expired domains.net to buy domain. Simply search with your keyword or the type of domain you want to buy. And you will get a lot of options in the above mentioned sites. Now buy your preferable one with a little registration fee and start earning.

Create an e commerce portal

Woocommerce, Shopify, Bigcommerce – all these platforms have made it easier for everyone to develop an e commerce site. You can easily build up an e commerce portal with little investment. If you are facing any trouble, you may take assistance from any mobile app development company. Don’t consider this to be a spending as the investment will readily pay you back.

You can sell any product or lend the portal open to other companies or affiliate marketers to sell their products. Whatever revenue they earn, you can get a commission for each sale.

Become a consultant in social media

Business firms or large corporations often hire full fledged staff coordinator to operate their Facebook, Twitter and Instagram account. But small businesses need to manage their marketing in social media portals.

However, this is an overwhelming task for the small business owners since they need to be preoccupied with all the aspects of enterprises. You may avail this opportunity and become a consultant for these in social media. Make sure not to charge too much for this. Of course we don’t ask you to do this as a social service at free of cost. But if you charge less price for being a consultant, chances are that these small companies will appoint you.

Try these innovative and creative online business ideas and start earning money in no time. …

by BSO on June 4, 2019

Considering A Drop Shipping Business? What You Should Know

For the fresh entrepreneurs, drop shipping is a prominent business model. This is because the internet marketing skills is far outweighing the capacity of financial matters. It is possible to begin a drop shipping business with limited funds since you don’t have to handle or stock the items you are going to sell. An ecommerce website functioning on a drop shipping model buys the products from a third-party supplier or the producer who when fills an order for the item. This frees up your time to concentrate on every effort on the acquisition of customer and it also cuts the cost of operations. It is crucial to follow some steps if you are thinking to start a business. It is required to put lots of hard work to start a drop shipping business and doesn’t need startup up fund much to launch this business.

The steps to consider starting a drop shipping business

It is important to consider some steps before starting a drop shipping business.

Performing competitive research:

It is essential to keep in mind that you will be competing with other drop shipping organizations and also retail giant companies. It is the place where many numbers of drop shippers think wrong as they keep searching for the item which is small to no competition at all. It becomes the indication that such item doesn’t have any demand.

There are various purposes why the item doesn’t have any competition. It could be due to issues of supplier and manufacture, high shipping costs, or even poor profit margins. Let’s look for the item which has competition as this is an indication that business design is sustainable and there is a high demand.

Choose a niche:

When you choose your niche, it needs to be focused on laser and which is something that you are actually interested in. An item which isn’t concentrated is complicated to the market. If you don’t choose the niche, it seems that you will be more opt in turning discouraged. It requires too much of work to scale of drop shipping business. Some points you need to consider while choosing your niche. Another strategy to remember is to do proper competitor research. Lets say you are considering a dating niche. You will want to perform some searches related to that topic and analyze competitors sites. When researching competitors to gain a stronger understanding of what works for a particular niche you have to understand that different types of businesses, products, and services are in that niche. For example, if you are considering the adult niche, you will be in competition with everything from porn sites to adult dating and free sex hookup sites. These sites might be capturing a lot of the targeted traffic for that particular niche so it is always important to keep users and potential customers intentions in mind when honing in on a particular niche.

Low shipping costs

Low shipping costs is an important aspect. Although your manufacturer or supplier will handle the shipping, if the price is high then it acts as a repellent of customer. Always look for a low shipping cost because it offers you the choice to give free shipping to the users. Also, you can take that price as an expense of business for attracting more sales.

Seek attractive profits

Seeking the profits which are attractive is important. Your concentration is on customer acquisition and marketing when you are running a drop shipping design. Thus, the work amount needed to sell a twenty dollars product is same as it would sell a product of 1500 dollars. Choose the niche with the high-priced items.

Attract Customers

Ensure that your item appeals or attracts for impulsing the purchasers with the income which can be disposable.
Ensure that the individuals are searching for your item in an active manner.
Make sure to produce your own brand. Your drop shipping businesses possess more value if you can rebrand whatever items you are selling or creating your own brand. Let’s look for the item which can be sold as your own brand with branding and custom packaging.
Select anything which your user cannot be able to find in the market. This way you seem to attract the potential customer.

Securing a supplier:

Your business can be ruined if you partner with a wrong supplier. Make sure to perform correct diligence. Try to pick the suppliers with whom communication is secured and important in terms of ability and speed to understand each other in a good way. You can find many sources on the web about how to secure a supplier.

Constructing your ecommerce website:

Utilize a simple platform of ecommerce for launching a website which supports the drop shipping model business. You don’t need to have a background of technology to get up and run. You can just have many apps to help enhance your sales. Even though you posses a budget which is sizeable which would enable you to hire the web developer or designer can produce a custom solution. It is better to utilize one of the plays and plug options. Once it is started and income is coming then you can explore extra customization of website.

Optimizing and analyzing:

For growing your business, you need to track all the information and available metrics. This involves acquisition of Google and Facebook conversation. When you are capable in detecting the each and every single conversion for understanding from where the user came from and what way they are on a website which led to a sale. It allows in scaling what works and removing what doesn’t required. You have to test the fresh opportunities and fine campaigns which enable you to optimize.

Create a plan of customer acquisition:

Consisting of a great website and the item is best thing but without the users looking to purchase then it means you don’t have a business. You can have various options attracting potential users but one way is starting an ad campaign of Facebook.

This enables you in generating the revenue and sales right from the beginning which can contribute to scaling in a quick way. Facebook enables you in placing the offer directly in front of the targeted audience in a highly manner. This offers you the capability to rival with the largest retailers and brands. You also need to think about the email marketing and search engine optimization. You need to gather the emails from the beginning and put up automated sequences of email which offer special offers and discounts. It is a simple manner to leverage your base of existing user and generate the income without spending extra money for marketing and advertising.

Thus, these are few things to consider before starting a drop shipping business. …

by BSO on January 17, 2019

Learning From Top Online Consumer Goods Websites

When we think about the retail market, the major trend we can see is online shopping. Compared to sale at brick-and-mortar stores, online shopping is leading in sales and it is growing significantly. This trend is seen globally and it is growing in each and every country in the world. Today, the largest and biggest internet companies are considered to be the biggest e-commerce companies. Even for small businesses, it has become mandatory to have an online footprint.

Largest E-commerce Companies in the world

Before listing out the best, largest e-commerce companies, you should understand the term e-commerce. The term e-commerce in the broadest sense means all kinds of transactions of goods which happen over the internet. More specifically, e-commerce transactions are all about buying something online and making the payment electronically. Here the customer makes use of digital wallet service or debit card, or credit card. Some of the big e-commerce companies are Amazon, Alibaba’s TMall, Walmart’s online store, and JD.com. eBay is also one of the top companies along with these giants.

Alibaba

This e-commerce giant was started in 1999. They first launched Alibaba.com and ten 1688.com. The flagship site that is Alibaba.com is operating as a global marketplace whereas 1688.com is meant for handling similar work in China. They also include Tmall, Taobao, and AliExpress in their core commerce business.

The success of Alibaba’s major depends on Taobao brands and Tmall. Alibaba is considered to be an absolute giant and one of the biggest e-commerce company compared to all other giants. So, Alibaba is the biggest and largest e-commerce company all over the world.

Amazon

When we consider e-commerce companies in the US, Amazon is the largest among all. They belong to online retailer companies and this company was originally started as a bookstore. But later Amazon expanded itself to all sorts of verticals and today it includes home goods, accessories, fashion, and even electronics.

When we think of online retails there is a major and successful contribution by Amazon and its Amazon Prime. This is a subscription and because of which customers get free shipping for a limited period of time.

JD.com

This e-commerce company is very similar to Amazon but the only thing is it operates in China. They are popular for their unparalleled logistics network. This company owns over 500 warehouses and more than 7000 delivery stations. The best part of this company is, it operates entire logistics on its own. They never handle their packages to any third-parties even when there is last-mile delivery.

So, JD is operating as a first-party retail segment similar to Amazon. But there is one change and that is JD has a partnership with international brands as well. They are merged with Walmart and many other brands. They help all these brands in reaching to Chinese consumers.

eBay

eBay was actually started as one of the online auction houses in the 90s. Initially, it was the place where people started selling used goods and collectibles to another customer. But today, over 80 percent of the items present in this website are new and more than 89 percent of the goods are purchased for a fixed price.

Bottom Line

These are the world’s top e-commerce companies which are very popular. …